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Every shopping cart we review is checked to see how it performs in the key areas of set up, order processing and administration.
Set up
How easily can a store be set up and advanced features implemented? We rate highly shopping carts that:
- Allow stores to be built using templates or wizards
- Provide the ability to import existing databases
- Allow the addition of extended features such as autoresponders, mailing lists, guest books and chat rooms
- Have good documentation, tutorials and support
- Represent value for money
Order Processing
How effective is the order processing system? How easy is it to implement and manage? We rate highly shopping carts that:
- Maximise the number of ways to place an order
- Maximise the number of ways to pay
- Provide secure, on-line credit card processing
- Include a virtual shopping cart
- Allow for the detailed specification of sales tax and shipping costs
- Include an inventory management facility
- Automatically calculate discounts for nominated customers or volume purchasers
- Send an order acknowledgement to customers that includes an unique reference number
- Provide the customer with online order tracking
- Can automatically send an e-mail to the merchant when an order is received
- Send an e-mail to the customer when goods are shipped
Administration
How easy is it to monitor activity in the store and to implement changes? We rate highly shopping carts that:
- Provide detailed reporting of customer activities and sales
- Allow for the easy implementation of promotions, for example discount coupons and competitions
- Make store updates easy
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