Your Expert Guide to E-Commerce, Online Retailing & Internet Marketing
TweetDuring the lazy late summer months, the last thing you might be thinking about is the upcoming holiday season. Yet, the notion of Christmas in the summer time really isn’t that far off base when it comes to your e-commerce shop. We all know the holiday shopping season can quickly turn chaotic so, particularly if [...]
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TweetBy Paul Lang, Editor, Sell It! January 31st, 2001 As promised, for this last article in the Online Customer Service series I’m going to take a look at some tools and services that can help you improve the customer experience and service of visitors in your Web store. I’ve divided these products and services in [...]
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TweetBy Paul Lang, Editor, Sell It! March 1st, 2000 Product: HumanClick Description: Live talk service for customer support Version reviewed: Beta 1.0 Available: Now Pricing: Free In many of my recent articles I have concentrated on the fulfillment problems that online retailers face, explaining that whilst the processes of building a Web store and taking [...]
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TweetPaul Lang takes a look at those companies offering the best online customer service to see what lessons we can learn from them. January 17th, 2001 Last week I explained why I believed that only those e-businesses that can quickly learn how to provide an outstanding level of customer service were likely to survive the [...]
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TweetThere are lots of Internet marketers who claim they are able to offer you (usually at a high price) a fail-safe system that will ensure the success of your new online business. Now, while not pretending for a minute that the technique I am about to name is by any means fail-safe, there is no [...]
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TweetIf you fear receiving customer complaints and either ignore them or respond defensively, then you are missing a great opportunity. Ken Evoy explains why customer complaints should be regarded as a valuable gift. Introduced by Paul Lang One common theme that you’ll find running through many of the articles on this Web site is how [...]
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TweetUsually the first piece of advice I give to small businesses thinking of opening their own Web store is to identify a market niche where there is very limited (if any) competition and then to go out and try to capture it for themselves. Now while I stand by this advice, there is, of course, [...]
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