Your Expert Guide to E-Commerce, Online Retailing & Internet Marketing
TweetDuring the lazy late summer months, the last thing you might be thinking about is the upcoming holiday season. Yet, the notion of Christmas in the summer time really isn’t that far off base when it comes to your e-commerce shop. We all know the holiday shopping season can quickly turn chaotic so, particularly if [...]
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Tweet Secure Online Orders: Online orders can be accepted quite easily, by setting up some simple HTML forms within your store. Customers use the forms to enter details of the items they wish to purchase, their shipping and billing addresses and credit card information. All transactions between the customer and your store are secured by [...]
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TweetThe heart of any Web store is the software that it runs on. However, up until relatively recently, software solutions for e-commerce were largely do-it-yourself affairs, consisting of a number of disparate tools lashed together to fulfill the major tasks of an online store. This situation is changing rapidly. From the large number of press [...]
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TweetReceiving Orders Although most Web stores are probably set up with the expectation that the majority of orders will be received through the Web, the reality is that many customers prefer to use the Web to aid in the selection of a product and then to order by more traditional methods. When thinking about how [...]
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TweetTo a large extent the design of Web stores is still a new science (or art?) and much experimentation is still needed before it is possible to establish exactly what does and doesn’t work. And what will work for you may be totally different from everyone else depending on the unique nature of your business. [...]
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TweetJust as with a bricks-and-mortar store, selecting the location of your Web store is critical to its success. Perhaps the easiest of all e-commerce sites to implement is to simply offer goods or services for sale on a secured part of a Web site. Most commercial Web sites can be adapted for basic e-commerce fairly [...]
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TweetOverall We took our first look at this product back in June ’98, just shortly after Yahoo! had completed their purchase of Viaweb for $49 million and re-christened it Yahoo! Store. At that time Yahoo! Store had only a 1000 merchants, but in the intervening 14 months this has grown enormously to 6000 merchants. Yahoo! [...]
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TweetOverall Accesspoint’s Merchant Manager is a real mixed bag. It is one of the best value solutions around and includes some truly useful tools. It is also one of the few entry-level packages that provides any sort of inventory management facility. However, although it is largely wizard driven it still fails to handhold the novice [...]
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