Your Expert Guide to E-Commerce, Online Retailing & Internet Marketing
From the category archives:
What do you do with those expiring product pages on your site? Do you archive them or simply delete them from your shopping cart? There are valuable SEO implications not always considered by site owners for those expiring product pages. Even with a short shelf life, these are pages that can pick up valuable inbound [...]
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Shopping cart platforms for e-commerce are growing in availability and options. The technology keeps improving and the price points keep falling – a boon for new small business owners. Many of these managed service providers offer entry-level e-commerce platforms with highly configurable shopping carts and customizable front-end designs, taking much of the hard work out [...]
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The declining state of the economy has left many online retailers scrambling to find more effective ways to increase their sales volume and their average order size without having to increase their marketing budgets. With revenues declining and consumers tightening their spending, how could you possibly increase your sales revenue and average order size without [...]
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A shopping cart for e-commerce websites is the functionality of a website where purchase activity and shopping transactions are processed. It can also refer to the content management system (CMS) that a site uses to catalog products, track sales, and provide content for web pages. An e-commerce CMS is a vital part of any e-commerce [...]
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