Your Expert Guide to E-Commerce, Online Retailing & Internet Marketing
TweetThere are a lot of common mistakes e-commerce webmasters will make on their first website build. While we all must learn from the mistakes we make, chances are good that your visitors will not forget you’ve made them (by not returning). When creating a site for your business, there are several website design flaws that [...]
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Tweet Product: iFulfill.com Description: Fulfillment service for small online businesses Available: Now Pricing: 7% of transaction value plus $1 to $4 per order When you start a new, small business, it is naturally very tempting to try and do everything yourself in an attempt to save money and to retain full control of your venture. [...]
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TweetBy Bob McElwain June 26th, 2002 There’s so much data about the Web floating about, it’s difficult to make sense of it all. And even more difficult to plan based on the information you have. However, it does seem clear that B2B (Business to Business) transactions are up, and are likely to move up even [...]
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TweetPaul Lang takes a look at those companies offering the best online customer service to see what lessons we can learn from them. January 17th, 2001 Last week I explained why I believed that only those e-businesses that can quickly learn how to provide an outstanding level of customer service were likely to survive the [...]
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TweetWorking in an office environment is an ideal place to get to know your team members and employees on a much more intimate level. Running an e-commerce business on the other hand will take your management skills to a new level. Many businesses that exist primarily on the internet will find that eventually help is [...]
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TweetBy Paul Lang, Editor, Sell It! July 19th, 2000 Although Web based commerce is still relatively new, the software that makes it all possible has already moved through three distinct phases: Phase 1: At first, there was no complete Web storefront packages available and the Web commerce pioneers had to create a website either by lashing [...]
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TweetIf you fear receiving customer complaints and either ignore them or respond defensively, then you are missing a great opportunity. Ken Evoy explains why customer complaints should be regarded as a valuable gift. Introduced by Paul Lang One common theme that you’ll find running through many of the articles on this Web site is how [...]
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TweetFrom all the media hype surrounding electronic commerce, a newcomer could be forgiven for thinking that making money on the ‘Net is easy. Trust me, it’s not. A successful Web merchant has to carefully select the product or service they are going to sell, choose an e-commerce solution, and then build their store. But that’s [...]
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TweetThe heart of any Web store is the software that it runs on. However, up until relatively recently, software solutions for e-commerce were largely do-it-yourself affairs, consisting of a number of disparate tools lashed together to fulfill the major tasks of an online store. This situation is changing rapidly. From the large number of press [...]
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TweetWe’ve outlined a list below of frequently asked questions about creating and running a web store: What is a web store? With the dramatic growth in Internet usage, many companies and entrepreneurs are setting up sites on the World Wide Web to pitch for orders, accept orders, process payment and sometimes ship orders – these [...]
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TweetHaving successfully set up your Web store you are probably ready to take a long vacation and wait for the money to roll in! Unfortunately your real work has only just started; your Web store is lying empty and you need to entice customers to visit. Promoting your web store involves several key components, starting [...]
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TweetMuch of the media coverage around the dangers of using a credit card on the Internet centers around the interception of data being passed from the customer to the Web store. In reality, the greatest risk arises from the theft of data from the Web store’s server after it has been transmitted, either by a [...]
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TweetAlthough the majority of payments in Web stores are made through traditional credit card transactions, web store owners need to be in a position to receive payment in as many ways as possible in order to maximize your sales. Credit Cards There is little doubt as to the value of accepting credit cards as payment [...]
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TweetReceiving Orders Although most Web stores are probably set up with the expectation that the majority of orders will be received through the Web, the reality is that many customers prefer to use the Web to aid in the selection of a product and then to order by more traditional methods. When thinking about how [...]
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