From the category archives:

Twitter

The first place to start the Twitter automation process is by setting up several Google Alerts, which will monitor Google results (news, blogs, Web, video) in real-time for the latest updates on search queries (keywords) or topics of interest that are important to you or your business. For example, if your blog was focused on [...]

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Automation of your Twitter account is one of the most controversial subjects within the Twitter community.  It’s important to understand that any type of automation, whatever it might be, should be used solely for the purpose of improving the value that you add to the Twitter community by using it. Automation should be used sparingly [...]

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Getting listed in the various Twitter directories is an important step in building your Twitter following for a couple of reasons. Submitting for entry to the directories is very similar to submitting a website to search engines – people won’t be able to find you if you’re not.  This is where your one-line bio becomes [...]

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This is a post from awhile back that I wanted to re-post in order to spark some new discussion about the topic, particularly in light of the recent announcement about the launch of Twitter ads – Twitter’s new contextual advertising products and services. The value and utility of contextual advertising has suddenly resurfaced as a [...]

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The following post is the first in a series on how to build an effective and profitable Twitter following – the right way.  My Follow Build Pro™ blog post series will show you how to build a proactive, engaged, vibrant and profitable Twitter following.  In my opinion, there is a right way to build a [...]

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So I woke up yesterday morning, responded to a few emails and then opened up my Seesmic desktop application that I use for my Twitter account management.  I quickly noticed that something didn’t look right.  I hadn’t gotten a Reply or a Direct Message (DM) in over 12 hours so I opened my Twitter Profile [...]

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Like most of us running small businesses, you’ve probably heard a lot about the explosion of social media and its most prominent players, Twitter, Digg and Facebook among others.  In this article, we’re going to provide you with some social media marketing best practices and how you can get started building a social media footprint [...]

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The most important element of Twittering for your business is to update with tweets regularly, the single most important aspect of maximizing your Twitter account for your business, but it can be a monumental task for small business owners. Most people setup their Twitter accounts and then just let them die on the vine. Whatever [...]

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You can’t go anywhere these days without hearing about Twitter.  If you’re a business owner that’s heard all of the chatter, you might be asking yourself:  what’s all the fuss about? Admittedly, when I first signed up for Twitter back in early 2008 and briefly tried it out, my initial impression of Twitter was that [...]

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