Your Expert Guide to E-Commerce, Online Retailing & Internet Marketing
From the category archives:
By Paul Lang, Editor, Sell It!
June 6th, 1998
The ClickTrade link partner program has been around for some time now, seemingly locked in an endless beta testing cycle. However, on May 20th it finally emerged from its beta testing and was formally launched. The two most obvious changes are that advertisers now [...]
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By Thom Schlip, CEO of PlugInGo.com
April 19th, 2000
I was having a discussion recently with another small business owner about how to grow their online business when she mentioned that she was considering hiring another full time salesperson for her staff. I inquired as to what was the benefit she expected to [...]
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A successful affiliate program is a very effective way to build your online sales. Conversely though, a badly designed program could destroy your business. So how do you design a program that works? Ken Evoy explains.
In 1997, Amazon.com launched the first associate program. Since then the number of associate (or affiliate) programs on the [...]
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